Amazon Prime Day is here again—and this time, it’s even bigger. For 2025, the sale runs for four full days, from Tuesday, July 8 through Friday, July 11, ending at 11 p.m. PT. That’s 96 hours of major discounts on just about everything.
If you’re a Prime member, you can grab deals on electronics, home goods, beauty products, and more. And this year, Amazon has added something new: “Today’s Big Deals.” These are daily, limited-time offers from popular brands like Samsung, Kiehl’s, and Levi’s, available starting at midnight each day—while supplies last.
You do need a Prime membership to shop the deals. If you’re not a member, you can start a free 30-day trial to take part in the sale. After that, it costs $14.99 a month or $139 for the year.
With thousands of items on sale, it can be tough to know what’s really worth buying. That’s why we’ve picked out the best Prime Day 2025 deals to make it easier for you. Keep scrolling to see our top picks.
Home & Kitchen:
CHEF iQ: Smart Pressure Cooker with WiFi and Built-in Scale
Down From $200
Save up to 35 percent off the brand’s smart cooking appliances, including the Smart Pressure Cooker and the Smart Meat Thermometer.
Blatacy Portable Air Conditioner With APP, Fan & Dehumidifier
Down From $600
Get ahead of summer heat waves with this three-in-one portable AC, dehumidifier, and fan while you can score 30 percent off.
Coop Home Goods Original Adjustable Body Pillow for Back, Shoulder, Hip, and Knee Support.
Take up to 25 percent off the brand’s pillows, bedding, and pet beds.
Cutluxe Butcher Knife Set – BBQ Brisket, Breaking & Boning Knife.
Down From $125
Up to 12 percent off select luxury knives.
Squatty Potty Simple Curve Toilet Stool.
Down From $20
Squatty Potty: Take 40 percent off the brand‘s viral Squatty Potty line.
Beauty and Grooming
Nutrafol Women’s Hair Growth
Down From $88
Customers report positive results with this hair growth supplement!
Proactiv 3 Step Acne Treatment
30-Day Complete Acne Skin Care Kit
It’s the first 3-step acne treatment system that started a skin care revolution.
Baebody Anti-Wrinkle Cream for Face
Down from $25
DEEP, YOUTHFUL HYDRATION: This ultra-hydrating collagen retinol cream for face is fortified with hyaluronic acid & niacinamide to replenish moisture to thirsty skin.
Estée Lauder Advanced Night Repair Face Serum Synchronized Multi-Recovery Complex
Down from $130
This nourishing anti-aging serum has been a cult favorite for decades—and for good reason. Grab a bottle (or three) while it’s marked down.
PUR Beauty – Firming Facial Cream
Down from $40
Get a Lift by Triple-Action Lightweight Moisturizer for Face & Neck Tightens Sagging Skin & Restores Firmness for Fine Lines & Wrinkles – Non-Greasy & Gluten Free.
Household and Pantry
Crest 3D Whitestrips Professional Effects
Down from $46
Teeth Whitening Strip Kit, 44 Strips (22 Count Pack), Crest Teeth Whitening Strips, Teeth Whitening Kit.
Designs for Health: Magnesium Bisglycinate
Down from $18
High Absorption Magnesium Supplement for Muscle, Bone & Joint Support.
Fit Geno Posture Corrector for Women:
Down from $18
Adjustable Lightweight Upper Back Brace for Neck Shoulder & Upper Back Pain Relief – Improve Posture Correct Hunchback Slouching Kyphosis Invisible Under Clothes.
Waterpik Aquarius Water Flosser For Teeth Cleaning, Gums, Braces, Dental Care
Down from $100
Electric Power With 10 Settings, 7 Tips For Multiple Users And Needs
LUMIFY Redness Reliever Eye Drops, For Whiter and Brighter Looking Eyes
LUMIFY redness reliever eye drops significantly reduce redness to help reveal your eyes’ natural radiance.
